Because they have been waiting on the rebrand before marketing, and marketing has been the lagging factor.
They dont market because no website?
Correct, Doesn't make much sense to market the project if the branding/narrative has changed and hasn't been updated online to reflect it.
because a lot of potential investors immediately skip the project once they see the website. Many of my friends told me to f*** off after giving it a glance
Well, their loss. I bet they would buy it at 20$
Whats a good benchmark for a website then, how does it looks like?
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