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Question is if Toyota, coca cola are using ethereum, are

they reinventing what iexec has already developed in Confidential computing space, if yes, why doesn't iexec reach out to Toyota and coca cola and let them know about the services iexec's platform offer. Reach out to the CIO of these firms?

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Usually Web2 companies are reluctant to invest in revolutionary technology. As a C-level exec, your top priority is making your shareholders/the board happy (especially in well established companies like Coca Cola). And the ones that would invest in new technology only allocate a very small amount. The tech that ask for is extremely niche and hard to build/implement.

Rafal
Usually Web2 companies are reluctant to invest in ...

Oh got it so it sounds like web2 companies like Toyota are reluctant and unlikely to significantly invest in new tech.

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